In this blog, we have talked about the potentials of Artificial Intelligence as well as why and how businesses can integrate AI within app to avail the benefits.
Artificial Intelligence (AI) has become the most sought-after word because of its growing applications in many industries. The app development industry is one of them.
In fact, AI has been the popular app development trend for the past many years and is expected to continue even in future as well. In other terms, the future of Artificial Intelligence is bright in app development industry.
AI has enough potentials to make the mobile app more smarter and is perfect to be used for all kinds of mobile apps, be it gaming, personal or business app.
We already witnessed the vast popularity of none other than Pokemon Go, which used Artificial Intelligence in revolutionary way. It was the first mobile game app used the said technology and created a stir in the mobile game development industry.
This fostered the use of Artificial Intelligence in mobile app development. Today, majority of app development companies frequently integrate AI in Android app development oriOS app development, depending on customers’ requirements.
According to study, the worldwide market size of AI was around $3.2 billion in 2016, which is expected to be increased up to 89.85 billion by 2025.
What Artificial Intelligence Means?
Artificial intelligence is defined by different personalities in different ways. John MCcarthy, who was the father of Artificial Intelligence, defined as.
“The science and engineering of making intelligent machines, especially intelligent computer programs.”
AI enables machine to behave, act and perform like human. It gives machine an ability to learn from new activities or experience and respond accordingly for every input. AI also enables machine to imitate human acts.
Activities like speech recognition, planning, learning, etc., are common for AI powered mobile apps. Artificial Intelligence brought a great revolution through Apple’s Siri, Google Home, etc., which are delivering a wonderful experience to users.
How Artificial Intelligence Works?
Well, the question seems to be similar as how a human brain works. Already mentioned above, AI works on machine learning principle to mimic human activities. It uses previous data and learning experience to respond the inputs.
AI, with use of available data and algorithm, forms a propensity model, which then starts making predictions.
What Artificial Intelligence is Used For?
As mentioned above, Artificial Intelligence includes huge potentials to help many industries to grow and develop. The technology has been paving the way of growth for many popular industries including healthcare, finance, transportation, education, etc.
As we already talked about use of AI by Siri and Google Home. Apart from these, there are some other products including Google Now, Tesla, Netflix, Google Translate, Facebookand others also use AI.
Almost every type of business nowadays witnessed the rise of Artificial Intelligence and they are keen to adopt the technology to get a clear market insight, generating business leads, system automation, chat-based solutions and lots more.
This prompts mobile app company to develop mobile apps incorporating artificial intelligence to make app more advanced, with modern functionality and extraordinary features. It helps them cater multiple requirements of business. We’re going to discuss these in details
Ways to Utilize Artificial Intelligence in App Development?
In this section, we’re going to describe how mobile developers make app more competent, business-centric and tech-driven with leveraging AI.
Personalization is something that has more relevance in today’s business world. AI is capable of analyzing users behavior, based on this, can easily predict what users are looking for. This helps businesses in catering users with a completely new experience.
In other terms, it helps sales persons present only those products to customers that attract them to buy. And it helps them generate more sales and thus earn huge profits.
Cortana is the best example of AI powered app. It lets users experience the smartest digital assistance and keep eyes on important things from any location. The app helps users get reminder about their list, notes and also provides assistance in making phone calls, sending texts, etc.
Voice Recognition Technology
Google initially introduced its voice based search technology in 2012. The fact can’t be denied that speech recognition became successful in attracting people and is the most used technology.
According to ComScore, 50% of online search will be performed through voice searches by 2020. Whereas TechCrunch reveals, 1 in every 6 Americans have smart speaker. This envisages that voice search is going to rule in coming time.
Mobile app developers integrate virtual assistant technology to enable speech recognition technology. It clearly means that it lets users activate or deactivate various important features of the app using voice search through Siri, Cortana or other AI-powered machine.
Respond Customers Quickly
Sometimes, handling customer queries especially in bulk makes it difficult for business representatives to handle in a proper way. Well, AI powered app has potentials to give the right solution in this arena.
As Google already adopted with their Inbox app, for creating customized messages on the basis of messages users have received.
You need to either select one of the recommended answers or make it yourself, save and then you can use it when you get the similar inquiry. This of course enhances productivity of your team and makes your entire operation smooth and efficient.
App developers leverage AI technology in mobile app development to include image recognition feature to identify objects, users, etc. These apps are capable of utilizing IR system effectively, to discover an object in any image or video.
It is considered to be highly complex, especially when compared to face recognition or speech recognition. It’s in fact based on problem-solving principle, using various important algorithms.
It is the most important thing that enables computer to use logical reasoning to solve any kind of puzzle and thus helps users get the right solution in this arena.
Uber uses the automated reasoning to find the right direction that includes both shortest routes and less traffic congestion, to reach the destination earlier.
Who Uses Artificial Intelligence?
As we already discussed above, Siri, Alexa, Tesla, Cogito, Netflix and others are some best Artificial Intelligence examples. Apart from these, we are going to tell how businesses are harnessing the hidden potentials of AI technology.
Well, AI powered chatbot now has become common for businesses. It is able to handle customers’ queries in bulk and delivers a new experience. It’s not wrong to say that chatbot has revolutionized the way businesses cater customers. The use of chatbot in business is predicted to grow by leaps and bounds in future as well.
Statista predicts that the market size of chatbot worldwide is expected to reach up to $2166.28 million by 2024, which was $370 million in 2017.
Search Product Easily
AI also witnessed its major acceptance in eCommerce industry for having lots of potentials to grow in this industry. It assists customers in searching for the right product matching their needs and expectations by taking visual clues or also size, shape, etc., of the uploaded product.
Improve Workplace Communication
Artificial Intelligence in fact improves workplace communication both internally and externally. And enables individual personalization for every professional, which saves time, improve focus and productivity. So, they can easily achieve their individual goals.
Human Resource Management
AI is set to revolutionize human resource management, which is an integral part of any organization. It removes tough and monotonous work of talent acquisition from manager. As software can do everything, be it evaluation, scanning, etc., of the applicants and make the entire process smooth.
Besides, it will also help human resource in several other ways including on-boarding, training, performance analysis and more.
Apart from these, applications of Artificial Intelligence is also in the healthcare industry, Cybersecurity, Logistics and Supply Chain, Sports Betting Industry, Streamlined Manufacturing, Integrated Resorts, Retail, etc.
The above discussion has already unveiled reasons behind growing acceptance of AI in mobile app development. So, if you are considering for business app development, it’s vital to consider about integration of the said technology within your app to avail the above benefits.
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