Growing Use of Geofencing in Mobile Apps

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In this blog post, we have discussed how Geo Fencing has taken mobile app development market by storm & has become the latest phase in the app development arena.

Geofencing is a technique to sector the physical geographical area by virtual boundaries. These virtual sectors are independently connected to a server and send notification as soon as a connected device leaves the area or a device enters that virtual zone. This technique was primarily adopted by the mobile network carriers to connect the user to a local BTS as soon he enters into a new area.

In the below demographic video, you can much more easily understand the concept of Geofencing and its types.

Geofencing app development is in trend nowadays, due to its unmatched potential to make mobile apps more advanced. This innovation concept is successfully integrated in Google Map to provide the information like location, public spots, route and much more to the mobile user. And rest, we all know the success position and popularity of this amazing mobile application.

Who can use this Service of Geofencing?

Anyone who has a GPS compatible mobile handset and an internet connection can use this service. This service requires a continuous internet connection so as to send location coordinates to the server.

Geofencing technique can be integrated with almost every major category of mobile application development including iPhone application development, Android application development, BlackBerry application development and Tablet application development.

How Geofencing is useful?

Geofencing is an amazing phase of mobile application development that has unquestionably opened a new door of ideas and opportunities for both businesses as well as mobile users. This has fostered the fostered Geofencing React Native app development and other technology based app development.

If you are a merchant, then wouldn’t it be a boon if you could locate the current location of users and then can send the offers accordingly as per the location? Geofencing provides you this facility and hence can boost up your revenue.

This service is very useful for mobile users too as they can easily get the complete information about the place where they are heading to.  It is also an effective step while providing access during an emergency condition.

For maintaining the safety parameters, Geofencing can be used to lock the phone while driving so as to stop users from texting while they drive.

Also read: Hybrid VS Native Mobile Application: How to Pick The Right Ones?

Examples Where Geofencing is Employed?

The popularity of Geofencing is increasing every day so as to make the smartphones much smarter. To provide a brief overview, below are some of the most popular names in the field of mobile applications which are integrated with Geofencing.

Google Maps: it will be really strange if you own a smartphone and you haven’t heard about Google Maps. With millions of users all around the globe, Google Map is an effective example of Geofencing technique.

Uber: As the most popular on-demand taxi booking application, Uber uses Geofencing mainly outside of the pickup location, where drivers wait for passengers. Apart from this, it also prevents its drivers from violating rules and regulations.

Walmart: It’s another most popular store packed in with store mode, which responds to Geofencing around the stores and provides e-receipts and coupons. Using Geofencing, Walmart convinces customers to spend more.

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Comments (2)
  1. The post was really informative, but i have a confusion. Can such apps be made on the Geo-fencing technology that lets the users interact with the markers on the map. For instance, the users click on the text that says” 25% off on all products” and all the details of that place is made available?

    Reply

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